The Development and Implementation of an Outreach Program to Identify Acute and Recent HIV Infections in New York City
Richard Silvera1, 2, Dylan Stein1, 2, Richard Hutt1, 2, Robert Hagerty1, 2, Demetre Daskalakis2, 3, 4, Fred Valentine2, 3, Michael Marmor*, 1, 2, 3
Identifiers and Pagination:Year: 2010
First Page: 76
Last Page: 83
Publisher Id: TOAIDJ-4-76
Article History:Received Date: 17/5/2009
Revision Received Date: 11/8/2009
Acceptance Date: 16/9/2009
Electronic publication date: 05/3/2010
Collection year: 2010
open-access license: This is an open access article licensed under the terms of the Creative Commons Attribution Non-Commercial License (http://creativecommons.org/licenses/by-nc/3.0/) which permits unrestricted, non-commercial use, distribution and reproduction in any medium, provided the work is properly cited.
Introduction: Since 2004, the authors have been operating First Call NYU, an outreach program to identify acute and recent HIV infections, also called primary HIV infections, among targeted at-risk communities in the New York City (NYC) metropolitan area.
Materials and Methodology: First Call NYU employed mass media advertising campaigns, outreach to healthcare providers in NYC, and Internet-based efforts including search engine optimization (SEO) and Internet-based advertising to achieve these goals.
Results: Between October 2004 and October 2008, 571 individuals were screened through this program, leading to 446 unique, in-person screening visits. 47 primary HIV infections, including 14 acute and 33 recent HIV infections, were identified.
Discussion: Internet and traditional recruitment methods can be used to increase self-referrals for screening following possible exposure to HIV.
Conclusion: Community education of at-risk groups, with the goal of increased self-diagnosis of possible acute HIV infection, may be a useful addition to traditional efforts to identify such individuals.